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6 Min. ReadAbove & Beyond – Stories from the Frontline
The only thing you can plan for is change. If something can happen at an event—it will. Our experts took some time to share some of their most interesting and outrageous stories from the frontline. […]
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4 Min. ReadRecap of the 15th Annual Pharma Forum 2019
Last month, six of our medical meeting masters headed to New York City to attend the 15th Annual Pharma Forum 2019 with 700 other industry professionals. The conference is presented by CBI, the health and […]
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4 Min. ReadAn Inside Look at the CMP Governance Commission
M&IW’s very own Steven Lorenz, CMP, HMCC, Senior Account Lead, and 2017 Chair Exam Development Committee, CMP Governance Commission 2015-2019; along with Liz Dombrowski, Certification Manager, Events Industry Council were approached by the Events Industry […]
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6 Min. ReadColombia, The Tipping Point of Change
I had the opportunity to join Hyatt Hotels and a group of fellow MICE travel professionals on a tour to Bogota and Cartagena, Colombia. I returned excited to see that a country which has had […]
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4 Min. ReadEngaging Your Workforce through Corporate Responsibility
Over the last ten years, corporate responsibility has transformed from a single act of charity, such as sponsorships, volunteerism and community involvement to complete, brand-centric philanthropy. If done well, modern corporate social responsibility practices engrain […]
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3 Min. ReadTop 3 Benefits of Partnering with a Women-Owned Business
Meetings & Incentives Worldwide (M&IW) is honored to be a trusted certified Women’s Business Enterprise (WBE) by the WBDC-Chicago, a regional certifying partner of the Women’s Business Enterprise National Council (WBENC) for the seventh consecutive […]
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5 Min. ReadTop Tips to Streamline Your Conference Marketing Plan
You may be scratching your head and asking yourself what on earth is holistic marketing and how does it pertain to my conference? Holistic marketing is a strategy which considers the business as a whole […]
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5 Min. ReadHow to Better Engage Attendees at Mandatory Meetings
Let’s face it, some meetings are mandatory; attendees do not have a choice in the matter. These types of meetings can be challenging even for the tenured planner. How do you get an attendee to […]
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4 Min. Read2019 Meeting Industry Trends to Watch
With 2019 upon us, and to help you prepare you for an amazing year of change, transition and growth–we’ve gathered meeting and conference trends from across the industry we feel are notable and that we […]
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3 Min. ReadTwo Weeks in Thailand — The 2019 SITE Global Conference
This month, M&IW Director of Incentive Services, Tracy Norum, CMP, CIS, had the pleasure of attending the 2019 SITE Global Conference in Bangkok, Thailand where more than 375 industry professionals from around the world met […]
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3 Min. ReadWhat’s in Your Tradeshow Toolbox?
In managing numerous tradeshows and conferences over the years, I learned you can never be too prepared. Keeping this in mind, two items consistent with all my shows were my “handy dandy” toolbox and the […]
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4 Min. ReadLighting a New Fire: Finding Vision and Strategy (Part 3 of 3)
When I reflect on this history of M&IW, I think about my father and grandfather—their courage and perseverance to start a family business more than 50 years ago. I think about their unwavering principles and […]
