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2 Min.Marketing a Sales Incentive: The Missing LinkWhen planning a sales incentive or recognition program, most of the attention is on the reward. While the reward is certainly important, many planners underestimate the importance of program marketing and promotion. Marketing is often […]
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3 Min.Celebrate World Vegan Month with Sustainable GiftsWorld Vegan Month, celebrated throughout November, is an opportunity to shine a spotlight on all things vegan. As the vegan movement grows steadily, hundreds of thousands of people across the world are finding beauty in […]
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3 Min.In the Buyer’s Eye — On and Off the Beaten PathAs incentive destination experts, our role is to find the perfect location for each and every client—it feels like serendipity when we find a property that checks all the boxes and that we know the […]
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3 Min.In the Buyer’s Eye – Top Incentive DestinationsUnsurprisingly, the demand for domestic travel has skyrocketed this year and for 2022. The United States not only topped the list in gold medals during the 2021 Olympic Summer Games, it is also claiming gold […]
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17 Min.Events > Forward — Using a Contest Marketing Strategy to Drive PerformanceAn effective ‘contest marketing strategy’ is a critical driver to the success of your sales incentive campaign. To put it simply, the goal of the campaign is to drive greater returns through the qualification period […]
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10 Min.Incentive Professionals Ready to Resume Travel and In-Person EventsAs we hit a tipping point with more than 50% of the US population vaccinated and organizations beginning to consider incentive travel programs again, the Incentive Research Foundation invited corporate incentive program owners and third-party […]
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3 Min.It’s Mid-Year. An Incentive Contest Marketing Check-In.As we approach mid-year, we are halfway through many incentive contest programs. Whether you call yours President’s Clubs, Top Performers, Achiever’s Trips, or something unique — they all have one thing in common; the qualification period […]
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5 Min.M&IW Announces an Incentive Travel and Employee Recognition Service ExpansionFor your incentive travel and employee recognition programs, winners can choose their own gifts, rewards, or travel packages through a branded portal as a pre-event gift, during an event, or as a follow-up touchpoint with […]
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17 Min.Events > Forward — Is your Incentives and Recognition Program Future-Ready?Many of our clients are curious about how to best recognize employees and reward performance during a challenging time. In this episode, our host, Jeff Naue, catches up with our Incentives and Recognition experts Tracy […]
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45 Min. Video[ON-DEMAND] An Incentive and Recognition Tell-All InterviewM&IW’s newest edition to the Incentive and Recognition Team, Sandy Fenili, CIS, worked for a major Fortune 50 corporation that ran extremely successful, multi-award incentive and recognition programs. Sandy was instrumental in optimizing corporate incentive […]
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3 Min.Meetings & Incentives Worldwide Names New Director, Insights & Strategy for Incentives & RecognitionSandy Fenili, CIS, joins M&IW in a newly created role to develop and launch new services within Incentives & Recognition. Meetings & Incentives Worldwide (M&IW), a global event management and strategy company announced today it […]
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6 Min. ReadIncentive Hot Spots Close to HomeAs we gear up for travel once again and our travel incentives begin to take on new life, incentive planners will need to be creative with travel destinations. Instead of flipping the switch to the […]