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3 Min.Top 3 Benefits of Partnering with a Women-Owned BusinessOriginally published on April 23, 2020. Updated on March 8, 2023. Meetings & Incentives Worldwide (M&IW) is honored to be a trusted certified Women’s Business Enterprise (WBE) by the WBDC-Chicago, a regional certifying partner of […]
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2 Min.Year in Review: Top LinkedIn Posts of 2022Thank you to our entire online community for a year of record engagement and connection. We are proud to share that we recently reached 20,000+ followers on LinkedIn, including approximately 3,000 new members last year […]
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3 Min.Myth vs. Reality: Conferences and TradeshowsConferences and tradeshows are often an organization’s biggest events of the year, and success is all about creating engaging experiences and building relationships to keep attendees coming back year after year. You need your event […]
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3 Min.Year in Review: Top Blog Posts of 2022When it comes to blogs, our goal is to provide engaging and enlightening content for meetings and events professionals. In 2022, we published more blog posts than ever before! We continued one popular series from […]
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3 Min.Five Ways to Practice Gratitude at Your EventsOriginally published on November 22, 2016. Updated on November 21, 2022. Although most of the US celebrates Thanksgiving as the official day of gratitude, there are many benefits to practicing gratitude on a consistent basis. […]
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5 Min.The IMEXperience: Insights from IMEX America 2022Last week, 14 of our M&IW team members attended IMEX America in Las Vegas, the largest trade show in the US for global meetings, events, and incentive travel. They connected with global venues and suppliers, […]
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3 Min.High Demand for In-Person Networking and Meetings Proves There’s Still No Substitute for Face-to-Face ConnectionsAfter two years of virtual events reigning supreme, in-person is making a comeback in 2022. In fact, in-person events already account for more than 70% of our events, and the year’s not over yet! While […]
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10 Min.Events > Forward — Adding Podcasts to your Event Marketing and Promotional MixOrganizations and associations can leverage podcasts as part of their overall event marketing strategy. Every successful event starts with a great story that entices attendees. When people come to an event, they are committing their […]
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5 min.Top Tips to Engage Sponsors in a Hybrid EnvironmentMany organizations that rely on revenue from sponsors have been scrambling to reimagine conferences and tradeshows in a world now filled with a lot more virtual than in-person events. And, let’s add the latest option […]
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8 Min.Attributing Revenue to Various Conference ActivitiesWhether you’re hosting or attending a conference or tradeshow it’s likely that your organization commonly questions the monetary and time-investment spent on these live events. Year-after-year, executive, sales and marketing leaders weigh the assumptive value […]
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4 Min.Four Ways to Captivate an AudienceMore often than not conference hosts end up crafting a jam-packed program, filling it with moment-by-moment stimulation. The biggest challenge to keep an audience engaged is managing the state of a large group of people for […]
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28 Min. Video[ON-DEMAND] Transforming the Conference Experience[NOVEMBER 2019] Explore various topics including the wellness movement, experiential conference design, micro-sessions vs traditional breakouts, the new wave of corporate social responsibility, and personalizing the conference experience. Launch Recording