Written by Tina Madden, CPA | Co-CEO and Chief Customer Officer
When I reflect on this history of M&IW, I think about my father and grandfather—their courage and perseverance to start a family business more than 50 years ago. I think about their unwavering principles and values that have stood the test of time and continue, to this day, to run deep through our employees and our company’s culture. However, there is one attribute that particularly stands out and that is grit.
Grit is a character trait that is deeply ingrained in our family, and also one that we strongly value at M&IW. To us, grit is the courage to go first, the resolve to always do the right thing by our clients even if it is difficult, and the strength of character to admit we may not have all the answers, but you have our promise that we will work together in partnership and figure it out. It is having the perseverance to fail, pick yourself back up and keep going.
After completing the Tuck-WBENC Executive Program, I had a realization that while our company has continued to grow and innovate, we have reached an inflection point with a unique opportunity to shape our future. I asked our executive team to redefine the objectives that will drive future strategies, create more alignment across teams and departments, as well as provide us with a means to track our performance and ongoing success. Through this exercise, we came up with three focus areas: GRowth, Innovation, and Talent. And, guess what? There you have it—our new meaning of Gr.I.T.
As M&IW evolves, apparently so does our definition of grit. Our goal over the next few months is for our leaders to continue to define and refine. We will put objectives in place to grow our business and build relationships, lead the industry in innovation, and recruit/retain the best talent that aligns with our culture and values.
It amazes me as we begin this journey of mapping out our future success how transformative it is! Even in the early stages. Which is the reason I share this with you now even before we have it all defined, because we realize it is not our final destination that matters most, it is the journey and learnings along the way.
And while we are at the beginning of refining these objectives; our mindset is solid. We are focused on putting the practices in place to ensure the health and wellbeing of M&IW for the next 50 years.
So, what does our GRIT mean for you?
Through this exercise into 2019, we are going to get really clear on how to best serve you. This will result in more innovative service offerings, enhanced customer service, and streamlined operations all with the goal in mind to help you grow your business. Because, we firmly believe in our vision to transform organizations through the power of human energy, one event at a time. And, because we believe in our mission to focus on aligning enterprise and event customers while designing and executing innovative solutions to drive continuous improvement and deliver exceptional experiences. We are excited to continue to partner with our clients in the year ahead and deliver amazing outcomes.
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